The Influence of Online Advertising Presentation Form on Advertising Effectiveness from the Perspective of Web Page Content Involvement

Zhongwei He^*

Abstract | References | PDF | HTML | Pub. Date: Sep 11, 2023

DOI: 10.23977/mediacr.2023.040703 | Downloads: 43 | Views: 1107

The Integration of New Media Communication and Social Network Based on Computer Technology

Yujia Han^*

Abstract | References | PDF | HTML | Pub. Date: Sep 8, 2023

DOI: 10.23977/mediacr.2023.040702 | Downloads: 104 | Views: 1404

Communication Risk and Public Awareness of Emergencies: Psychological and Social Factors in Public Crisis Communication in China

Guo Yuliang^*

Abstract | References | PDF | HTML | Pub. Date: Sep 7, 2023

DOI: 10.23977/mediacr.2023.040701 | Downloads: 28 | Views: 1119

The Definition of Media Intellectuals—from the Point of View of the Historical Relationship between Intellectuals and Media

Shi Ming^*

Abstract | References | PDF | HTML | Pub. Date: Sep 6, 2023

DOI: 10.23977/mediacr.2023.040610 | Downloads: 17 | Views: 1212

Image writing and era innovation in Chinese original cultural programs

Li Yun^*, Gao Zihan

Abstract | References | PDF | HTML | Pub. Date: Sep 5, 2023

DOI: 10.23977/mediacr.2023.040609 | Downloads: 44 | Views: 1332

The analysis of the credibility and authenticity of China participatory journalism — based on the example of Sina Weibo

Xi Wang^*

Abstract | References | PDF | HTML | Pub. Date: Sep 4, 2023

DOI: 10.23977/mediacr.2023.040608 | Downloads: 36 | Views: 1501

Research on Disseminating Design Practices—Material Carriers & Immaterial Information

Fan Zhang^*

Abstract | References | PDF | HTML | Pub. Date: Sep 1, 2023

DOI: 10.23977/mediacr.2023.040607 | Downloads: 10 | Views: 1043

The Strategy Research of the Foreign Propaganda Translation of Traditional Chinese Medicinal Materials in Longxi County, Gansu Province in the Perspective of Communication Science

Hong Yue^*

Abstract | References | PDF | HTML | Pub. Date: Aug 30, 2023

DOI: 10.23977/mediacr.2023.040606 | Downloads: 49 | Views: 1409

Research on Improving College Students' Digital Literacy Education in the Era of Social Media

Xu Qizhi^*

Abstract | References | PDF | HTML | Pub. Date: Aug 29, 2023

DOI: 10.23977/mediacr.2023.040605 | Downloads: 82 | Views: 1565

Research on the Application of New Media Technology in the Digital Inheritance of Cantonese Opera Art

Yang Yuying^*

Abstract | References | PDF | HTML | Pub. Date: Aug 15, 2023

DOI: 10.23977/mediacr.2023.040604 | Downloads: 106 | Views: 2047