Virtual Love Experience in Love and Producer: Exploring Perceptions of Love, Romance and Gender in Otome Game Player Communities in China

Yirou Wang^*

Abstract | References | PDF | HTML | Pub. Date: Nov 30, 2023

Research on Interaction Design of Immersive Exhibition Space

Jie Gao^*

Abstract | References | PDF | HTML | Pub. Date: Jul 18, 2023

Analysis of Tiktok Live Broadcast Marketing Strategy under the Background of New Media

Ma Ling^*

Abstract | References | PDF | HTML | Pub. Date: Mar 19, 2024

Analysis of the Tiktok (China)'s Traditional Culture Communication Innovation

Hu Guangmei^*

Abstract | References | PDF | HTML | Pub. Date: Oct 28, 2022

Brand Image Construction and International Communication of China Time-honored Brands—Taking Beijing Time-honored Brands as an Example

Qin Mao^*, Yan Zhang, Yinghui Xu, Hongshan Xia

Abstract | References | PDF | HTML | Pub. Date: Dec 26, 2023

Social Media's Modernization Shift for Coffee Brand Marketing

Zhaoyi Wang^*

Abstract | References | PDF | HTML | Pub. Date: Jan 19, 2024

From "breaking the circle" to "expanding the circle": a study of officials' live goods behavior in the new media era

Huanxiao Gao^*

Abstract | References | PDF | HTML | Pub. Date: Jul 12, 2023

Analysis of the Influence of Digital Technology on Virtual Idols from the Metaverse Perspective

Lingqi Chen^*, Tao Men, Xingcheng Li, Yiyu Gu

Abstract | References | PDF | HTML | Pub. Date: Aug 14, 2023