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Industrial Engineering and Innovation Management

ISSN 2522-6924

Most popular papers in Industrial Engineering and Innovation Management


A Study of 4 Automobile Companies in China through DuPont Analysis

Chio Lap Son*

Abstract | References | PDF | HTML | Pub. Date: Dec 13, 2023

DOI: 10.23977/ieim.2023.061106 | Downloads: 998 | Views: 2696

Analysis of IPhone's Marketing Strategy in China

Shiqi Zhang*

Abstract | References | PDF | HTML | Pub. Date: Apr 27, 2023

DOI: 10.23977/ieim.2023.060403 | Downloads: 477 | Views: 2385

Analysis of Ansoff Growth Strategy: a Case of Chinese Yunnan Baiyao Company

Li Weiwei*

Abstract | References | PDF | HTML | Pub. Date: Sep 2, 2021

DOI: 10.23977/ieim.2021.040201 | Downloads: 390 | Views: 3209

The Analysis on Several Key Issues of Brand Precise Marketing

Hu Guangmei*

Abstract | References | PDF | HTML | Pub. Date: Aug 8, 2023

DOI: 10.23977/ieim.2023.060806 | Downloads: 351 | Views: 1710

Research on construction management in construction project management

Miaochen Zhang*

Abstract | References | PDF | HTML | Pub. Date: May 4, 2023

DOI: 10.23977/ieim.2023.060408 | Downloads: 315 | Views: 1276

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