Author(s)

Wenjing Hu ¹

Affiliation(s)

¹ Faculty of Management, Hubei Business College, Wuhan, China

Corresponding Author

Wenjing Hu

ABSTRACT

In view of the demand of the new business construction for cultivating application-oriented and creative talents, this paper combines the characteristics of the students of the marketing major of our school, through the construction of course teaching platforms such as the smart cloud platform Chaoxing Xuexitong, and the application of the BOPPPS effective teaching model to the teaching reform practice of the course “Marketing”, Which strives to realize the intelligent management of the whole teaching cycle and the whole process, help teachers to improve their teaching wisdom, inspire students' minds and guide students to learn interestingly and intellectually, and ultimately improve the level of teaching intelligence.

KEYWORDS

Teaching reform, BOPPPS model, cloud platform

CITE THIS PAPER

Wenjing Hu, Exploration on Curriculum Teaching Reform of BOPPPS Model + Smart Cloud Platform: Take Marketing as an Example. Curriculum and Teaching Methodology (2022) Vol. 5: 61-67. DOI: http://dx.doi.org/10.23977/curtm.2022.051110.

REFERENCES

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[8] Dong Ping. (2022) The design and development of mobile teaching resources based on the information teaching platform of "one level and three ends" - taking the course of "modern information technology" as an example. Journal of Hebei Software Vocational and Technical College, 24(01), 63 -67.
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