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Analysis of Internet Populism and Public Opinion Management: The Case of Stars Attending the National Theatre

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DOI: 10.23977/mediacr.2023.040410 | Downloads: 9 | Views: 344

Author(s)

Jinglin Zhang 1, Guoling Qiao 1

Affiliation(s)

1 School of Greater Bay Area Film and Television Industry, Guangdong University of Finance & Economics, Guangzhou, Guangdong, 510320, China

Corresponding Author

Jinglin Zhang

ABSTRACT

In the case of the 2022 stars attending the National Theatre, some irrational people thought they represented the interests of the general public, putting stars and others in complete opposition to the general public, taking an all-round negative attitude towards stars, and even inciting negative emotions among the masses, inducing the occurrence of online violence. This part of irrational speech is implicitly tinged with Internet populism, leading to confusion in the court of public opinion. This article examines this incident of stars attending the theater, takes a rational view of Internet populism, and discusses strategies for coping with public opinion from the perspective of individuals and the state.

KEYWORDS

Internet populism; Internet public opinion; The incident of "stars attending the National Theatre"

CITE THIS PAPER

Jinglin Zhang, Guoling Qiao, Analysis of Internet Populism and Public Opinion Management: The Case of Stars Attending the National Theatre. Media and Communication Research (2023) Vol. 4: 62-65. DOI: http://dx.doi.org/10.23977/mediacr.2023.040410.

REFERENCES

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