Author(s)

Zhengyu Yang ¹

Affiliation(s)

¹ Youth Daily, Shanghai, China

Corresponding Author

Zhengyu Yang

ABSTRACT

The television industry has been grappling with the opposing forces of globalization and localization when it comes to television programs. This paper will take a closer look at the issue and examine it through the lenses of time and space. To illustrate these concepts, the analysis will focus on original programs and TV series produced by Netflix in Japan and South Korea at early stage, and provide practical solutions to the challenges.

KEYWORDS

Transnational Cultural Circulation, Social Structures, Localization

CITE THIS PAPER

Zhengyu Yang, Inner Logic of the Localization of TV Program Models: A Critical Analysis of Netflix's Early Expansion in Asia Pacific. Media and Communication Research (2023) Vol. 4: 12-19. DOI: http://dx.doi.org/10.23977/mediacr.2023.040403.

REFERENCES

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