Author(s)

Linwen Xiao ¹, Naikao Wang ²

Affiliation(s)

¹ School of Economics and Management, Nanning Normal University, Nanning, Guangxi, 530001, China
² School of Journalism and Communication, Nanning Normal University, Nanning, Guangxi, 530001, China

Corresponding Author

Naikao Wang

ABSTRACT

The major of cultural industry management must construct its own core values and cultivate cultural industry management talents with core skills. Under the background of digital transformation of cultural industry, cultural industry management personnel must have the digital skills of creative content, production process and cultural consumption. In the process of professional evaluation, the research group carefully investigated the digital creative enterprises in Nanning, Xiamen and other areas, and some conclusions are found through semiotic analysis. In order to cultivate the above three core skills of students, the major of cultural industry management must build a series of "cultural digitization + " cultural industry management courses, and form a curriculum system of creative content digitization, cultural production digitization and cultural consumption digitization. 

KEYWORDS

Cultural industry management, core skills, curriculum system, digital steering

CITE THIS PAPER

Linwen Xiao, Naikao Wang, The Digitization of the Undergraduate Curriculum System of Cultural Industry Management. Adult and Higher Education (2023) Vol. 5: 73-79. DOI: http://dx.doi.org/10.23977/aduhe.2023.050911.

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