Author(s)

Hailan Pan ¹, Jian Chen ¹, Cuihong Wu ¹

Affiliation(s)

¹ School of Economics and Management, Shanghai Polytechnic University, Shanghai, 201209, China

Corresponding Author

Hailan Pan

ABSTRACT

With the rapid development of the e-commerce industry, higher requirements have been adopted for the cultivation of applied talents, and traditional teaching methods are no longer suitable for the needs of modern education. This article combines online teaching with face-to-face teaching using a blended learning approach to design and implement e-commerce development technology courses. Methods such as questionnaires, interviews, data collection, and analysis can be used to explore the impact of blended learning mode on students' learning motivation, participation, and technology application. In terms of user interaction ratings, Group 2 and Group 5 scored 8.3 and 8.4 respectively, indicating outstanding performance in the field of interaction design, despite their average performance in creativity and aesthetics ratings. The research results show that this model can effectively improve students' learning efficiency and technology application ability. This article explores the exploratory practice of blended learning mode, fully demonstrating its advantages in e-commerce applications, providing educators with an effective way to integrate online and offline teaching resources, and laying a practical basis for the further development and optimization of educational technology.

KEYWORDS

E-commerce Development Technology, Blended Curriculum Teaching, User Interaction Rating, Learning Motivation

CITE THIS PAPER

Hailan Pan, Jian Chen, Cuihong Wu, Pedagogical Exploration Practice of the Blended Course "E-commerce Development Technology" . Curriculum and Teaching Methodology (2024) Vol. 7: 98-106. DOI: http://dx.doi.org/10.23977/curtm.2024.070415.

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