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Innovative Practices of Chinese Traditional Cultural Elements in Short Video Platforms

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DOI: 10.23977/artpl.2023.041001 | Downloads: 72 | Views: 858


Peili Fan 1


1 Chengdu College of Arts and Sciences, Chengdu, Sichuan, 610000, China

Corresponding Author

Peili Fan


This paper discusses the innovative practice of traditional Chinese cultural elements in short video platforms. By using traditional cultural elements in short videos, it can attract more users' attention and enhance their aesthetic enjoyment. The uniqueness of traditional cultural elements and the fragmented characteristics of short video platforms form a powerful attraction, providing users with a sense of freshness and identity. In addition, the innovative application of traditional cultural elements in short videos also needs to consider the combination with the background of modern life to maintain the strength of innovation and change. By making full use of the unique appeal of traditional cultural elements and their connection to user identity, it promotes social influence and enriches the content of the short video platform.


Traditional culture; short video; innovation; dissemination


Peili Fan, Innovative Practices of Chinese Traditional Cultural Elements in Short Video Platforms. Art and Performance Letters (2023) Vol. 4: 1-6. DOI:


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