Author(s)

Xiang Dong ¹, Cuijuan Ye ¹, Lijia Zeng ²

Affiliation(s)

¹ School of Architecture and Design, Jiangxi University of Science and Technology, Ganzhou, Jiangxi, 341000, China
² School of Design and Art, Gannan University of Science and Technology, Ganzhou, Jiangxi, 341000, China

Corresponding Author

Lijia Zeng

ABSTRACT

In the context of China's efforts to promote the integrated development of culture and tourism and the innovative development of the cultural tourism industry, the activities of CPC heritage tourism have been constantly enriched, but the structure and development direction of the CPC heritage tourism industry urgently need to be cultivated and developed. Based on a deep analysis of the relationship between revolutionary culture and the tourism industry, combined with the development of the times, policy demands, and industry status, it is possible to identify the opportunities and challenges facing the CPC heritage tourism industry. To promote the cultivation and development of CPC heritage tourism industry, we will strengthen government support and improve the strategic position of the industry; Develop the CPC heritage tourism resources and create new formats for balanced development of culture, tourism and business; Combined with the new opportunities of the "Belt and Road" vision and the release of the diplomatic function of the CPC heritage tourism industry, a new path for the development of the CPC heritage tourism industry can be created.

KEYWORDS

CPC Heritage Tourism Industry, Revolutionary Culture, Integration of Culture and Tourism

CITE THIS PAPER

Xiang Dong, Cuijuan Ye, Lijia Zeng, The Deep Cultivation and Development of CPC Heritage Tourism Industry in the New Era. Tourism Management and Technology Economy (2023) Vol. 6: 45-54. DOI: http://dx.doi.org/10.23977/tmte.2023.060506.

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