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Research on the Linkage Path between MICE and Tourism Industry in Tianjin from the Perspective of Industrial Integration

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DOI: 10.23977/tmte.2023.060406 | Downloads: 12 | Views: 351

Author(s)

Li Cheng 1

Affiliation(s)

1 Tianjin Vocational Institute, Tianjin, 300410, China

Corresponding Author

Li Cheng

ABSTRACT

Under the background of fierce competition of global industry, promoting the deep integration and linkage development of Modern Service Industry is an important starting point to build a high-quality and efficient industrial system, play industrial synergy effect and enhance industrial competitiveness. The linkage foundation of MICE and tourism industry is solid, but at present, the two industries are faced with the problems such as weak coordination, insufficient integration depth, loose connection of interests, and imperfect relevant systems and mechanisms. Taking National Convention and Exhibition Economic Zone in Tianjin as an example, in view of the current status and shortcomings of the linkage development of MICE and tourism industry, this paper puts forward the path of the linkage development of MICE and tourism industry, so as to promote the deep integration of the industries and achieve high-quality development.

KEYWORDS

Industrial Integration, MICE, Tourism Industry, Linkage path

CITE THIS PAPER

Li Cheng, Research on the Linkage Path between MICE and Tourism Industry in Tianjin from the Perspective of Industrial Integration. Tourism Management and Technology Economy (2023) Vol. 6: 35-40. DOI: http://dx.doi.org/10.23977/tmte.2023.060406.

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