Author(s)

Shoujuan Bao ¹

Affiliation(s)

¹ Silicon Lake College, Kunshan, Jiangsu, 215300, China

Corresponding Author

Shoujuan Bao

ABSTRACT

In recent years, the contradiction between supply and demand of Chinese industrial and commercial enterprise management personnel is increasingly prominent, the market demand is big, the employment problem is outstanding, indicating that the trained industrial and commercial enterprise management personnel are far from satisfying the market and social needs. In the face of this contradiction between supply and demand, to improve the comprehensive quality of business management students, universities need to change the mode of training students from the concept. Based on this, according to the concept of strategic human resource management, this paper takes students as the main body to carry out comprehensive ability training, and combines with the characteristics of business management major, oriented by market demand, to make a comprehensive and in-depth analysis of the cultivation of business management major students. Finally, through the investigation and research, it is found that "teamwork", "marketing knowledge", "financial management knowledge" and "innovation ability" are the key qualities and abilities that enterprises need to strengthen most. In the analysis of disadvantageous factors in the employment of students, it is found that the main disadvantageous factors of college students in the job market are lack of experience and poor practical ability, which occupy 25.4% and 17.4% of the disadvantageous ability respectively. Therefore, it is necessary to combine the current situation and existing problems of the professional talent mode of industrial and commercial enterprise management in China, to build the innovative and practical professional talent training mode of industrial and commercial enterprise management and put forward the corresponding implementation measures.

KEYWORDS

Students' Quality Training, Major in Business Administration, Strategic Human Resource Management, Job Market

CITE THIS PAPER

Shoujuan Bao, The Cultivation of Quality of Students Majoring in Business Administration under the Guidance of Strategic Human Resource Management Concept. Advances in Vocational and Technical Education (2023) Vol. 5: 41-47. DOI: http://dx.doi.org/10.23977/avte.2023.050707.

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