Author(s)

Fang Wu ¹

Affiliation(s)

¹ University of Shanghai for Science and Technology, Shanghai, China

Corresponding Author

Fang Wu

ABSTRACT

With the rise of popular cultural consumption demand, the proportion of spiritual consumption in cultural tourism space is gradually increasing, and the emergence of new complex functional physical bookstores in modern cultural tourism space where multiple business forms coexist has enhanced the humanistic reading atmosphere for the landscape landmark. Based on the discovery and application of new physical bookstore space functions by the modern concept of integrated space construction for cultural tourism, a series of space design proposals for the reconfiguration of the "culture+" scene in physical bookstores have emerged accordingly. In addition to providing book retailing services, bookstores have been able to enhance the quality of spiritual and cultural consumption through the creative design and functional development of bookstore spaces. Diversified creative development models such as "bookstores+cultural creation", "bookstores+exhibition", "bookstores+education", "bookstores+café", etc., are leading to new cultural space business concepts and business models. The gradual transformation of bookstore cultural space to scenario-based and integrated functions is an important trend in promoting the development of modern cultural tourism industry.

KEYWORDS

Complex bookstores, Cultural and tourism space, Creative economy

CITE THIS PAPER

Fang Wu, Study on the Transformation Trend of New Complex Functional Bookstores under the Perspective of Integration of Culture and Tourism . Tourism Management and Technology Economy (2022) Vol. 5: 157-163. DOI: http://dx.doi.org/10.23977/tmte.2022.050321.

REFERENCES

[1] Rob Shepherd. Cinderella in art: Western book binding [M]. Beijing: Dolphin Press, 2017, pp.98.
[2] Jianping Lan, Zheng Fu. Creative industries, cultural industries and cultural creative industries [J]. Zhejiang Economy, 2008, 04, pp.40-41.
[3] Johns Hopkins. New creative economy [M]. Beijing: Beijing Institute of Technology Press, 2018, pp.123.
[4] Naigen Zhang. Creative industry-related intellectual property [M]. Shanghai: Shanghai Jiao Tong University Press, 2015, pp.43.
[5] Diana Crane. Cultural production: media and urban art [M]. Nanjing: Yilin Press, 2016, pp.39.

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