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Research on the Paths and Strategies for the International Dissemination of China's Intangible Cultural Heritage from the Perspective of Digital Empowerment

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DOI: 10.23977/artpl.2025.060316 | Downloads: 0 | Views: 14

Author(s)

Li Mengna 1, Dr. Nadia Binti Mohd Nasir 1

Affiliation(s)

1 City Graduate School, Faculty of Creative Industries, City University, Kuala Lumpur, Malaysia

Corresponding Author

Li Mengna

ABSTRACT

In an era of global digitalization and cultural diversity, promoting the internationalization of China's intangible cultural heritage (ICH) is crucial for sharing its traditional culture and strengthening the nation's cultural soft power. This paper examines the cutting-edge background of the internationalization of China's digital ICH, systematically explains the evolving impact of digital technology on the international dissemination of ICH, discusses issues such as the homogenization of dissemination content and insufficient depth of international cooperation, and proposes development pathways including improving digital platform construction, strengthening international cooperation, and enhancing talent cultivation. The study aims to offer both theoretical insights and practical guidance for advancing China's digital ICH onto the international stage.

KEYWORDS

Digital Age, Chinese intangible cultural heritage, International Communication Digital Technology, International Cultural Digital Platform, International Cooperation and Innovation

CITE THIS PAPER

Li Mengna, Dr. Nadia Binti Mohd Nasir, Research on the Paths and Strategies for the International Dissemination of China's Intangible Cultural Heritage from the Perspective of Digital Empowerment. Art and Performance Letters (2025) Vol. 6: 119-122. DOI: http://dx.doi.org/10.23977/artpl.2025.060316.

REFERENCES

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