Author(s)

Xinyu Zou ¹, Mengyu Sun ¹

Affiliation(s)

¹ Anhui University of Finance and Economics, Longhu Street, Bengbu, China

Corresponding Author

Xinyu Zou

ABSTRACT

Anhui's excellent traditional culture not only enhances the connotation and charm of Anhui's tourist attractions, but also has the function of cultural dissemination and value dissemination. Traditional culture and tourism economy are inseparable and dependent on each other. The external dissemination of Anhui's excellent traditional culture has achieved certain results and has greatly promoted the vigorous development of Anhui's international tourism economy. However, there are still many aspects of cultural dissemination work that need to be strengthened. The purpose of this article is to point out the deficiencies in the external communication of Anhui culture, and provide suggestions to address the deficiencies, further enhance the international influence of Anhui culture, and promote the sustainable development of Anhui's international tourism economy through wider cultural communication.

KEYWORDS

Anhui's excellent traditional culture; international tourism economy; sustainable development

CITE THIS PAPER

Xinyu Zou, Mengyu Sun, The promotion effect of overseas dissemination of Anhui's excellent traditional culture on Anhui's tourism economy. Tourism Management and Technology Economy (2023) Vol. 6: 71-75. DOI: http://dx.doi.org/10.23977/tmte.2023.060710.

REFERENCES

[1] Fang Y, Li C. (2022). International Communication of Chinese Traditional Culture in Beijing Winter Olympic Games. Chinese Journal of Radio and Television, (04), 12-14
[2] Guo Xiaoxia. (2023). The basic connotation, characteristics and international communication practice of fine traditional culture in Central Plains. Journal of Zhengzhou University of Aeronautics: Social Science Edition, (02), 60-65.
[3] Sun Yu, Gong Chengbo. (2022). Precise basic logic and multi-dimensional methods in international communication. Contemporary Communication, (06), 75-77.

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