Author(s)

Yilun Bao, Yongxin Hou, Xinyi Zheng, Lu Dai, Yixin Shen, Yingqi Wang, Lei Qian

Corresponding Author

Yilun Bao

ABSTRACT

The vortex ring is a concentrated type of vortex, which has the characteristics of stable propagation, low energy consumption, and long propagation distance. It can improve the problems of high energy consumption and uneven temperature in the current air-conditioning system. The truncated vortex ring convection enhancement device manufactured and developed in my country, as an additional product of air conditioning, can improve the problems existing in the existing air conditioning system. Based on the structural equation model, this paper selects five dimensions to analyze the influencing factors of the market acceptance of the vortex ring device. The model uses promotion conditions, perceived ease of use, perceived usefulness, and perceived value as influencing factors, and behavior willingness as the basis for measuring acceptance, and discusses the impact of each factor on consumer market acceptance in different paths. The results show that the four factors of promotion condition, perceived ease of use, perceived usefulness, and perceived value all directly or indirectly affect the market acceptance of vortex ring devices. This research has reference significance for the early improvement and promotion of the vortex ring device.

KEYWORDS

Truncated Vortex Convection Enhancement Device, Market Acceptance, Structural Equation Modeling