Author(s)

Huili Wang, Xinyuan Lu

Corresponding Author

Huili Wang

ABSTRACT

In the Internet age, social e-commerce came into being. Its development has brought convenience to people's lives and promoted the development of social economy. Social e-commerce is a new mode in the development of e-commerce, which not only has the characteristics of e-commerce operation, but also has a broader market prospect. Therefore, it is very necessary to deeply analyze the development mode of social e-commerce. Based on the background of the times, this paper will analyze several development modes of social e-commerce and look forward to its market prospect.

KEYWORDS

Social e-commerce, E-commerce, Developmental pattern