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Survey Report on the Combination of Digital Development and Cultural and Tourism Transformation under the Background of the New Era ——Takes Pan'an Lake Scenic Spot as an Example

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DOI: 10.23977/BMHEE2021008

Author(s)

Yuqiu Shi, Feiyu Mao

Corresponding Author

Yuqiu Shi

ABSTRACT

Pan lake area is the country's first coal mine collapse area repair wetland, with the restoration of damaged ecological improvement of environmental quality, the improvement of traffic conditions, Pan lake as mining subsidence water area through ecological restoration and regulation become the success of the national ecological wetland, make the area ecological, economy and society are different degrees to the road of benign development.However, as a gradually transformed coal mine area, how to balance the relationship between ecological protection and economic development is still prominent contradictions, how to guide the regional transformation of a reasonable choice of path is particularly important.Therefore, this article takes Pan'an Lake regional scenic spot as the research object, based on the era background of rural revitalization, new rural construction and resource-based regional cultural and tourism transformation, focuses on Pan' an Lake area in Jiawang District, Xuzhou City, and focuses on the sustainable development after regional cultural and tourism transformation.Relying on the regional existing industry diagnosis its development problems, conform to the consumer convenient, intelligent, the use of Internet technology, combined with its development advantages and characteristics, build integration online and offline channel wisdom platform, form the "online APP+ offline service + wen gen output" service pattern, through the point with operation mode, integrate regional resources, highlight industrial advantages and highlights, build regional industrial cluster, promote the sustainable development of regional industry.Through the survey method of questionnaire and interview, understand the current development status and problems of Pan 'an Lake regional scenic area, investigate consumers' acceptance and product expectations of digital scenic area services, and provide development suggestions for the subsequent development of Pan'an Lake scenic area and digital cultural tourism.

KEYWORDS

Transformation, digital, Internet, cultural travel, travel notes

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