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An analysis of the ethical issues arising on the involvement of artificial intelligence in the production of media content

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DOI: 10.23977/ETIS2021006

Author(s)

Puyuan Yang

Corresponding Author

Puyuan Yang

ABSTRACT

At present, artificial intelligence technology is mainly through the static algorithm based on template and the dynamic algorithm based on context in two ways to access to the media content production, and the dynamic algorithm based on the context is the direction of future intelligent media development, but also led to a series of ethical issues, such as the deep content overload, content, noisy, and so on, and these problems for certain user groups represented by teenagers especially hard.This paper argues that the ethical problems caused by the involvement of artificial intelligence in the production of media content should be solved by improving the scientific and technological literacy of the communication subjects, integrating humanistic care into the intelligent media, strengthening the management and regulation of the technology system, and constructing the ethical bottom line.

KEYWORDS

Artificial intelligence ,algorithm ,content production,ethical problem

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