Author(s)

Jiahao Ma, Yizheng Chen, Duo Zhou, Yuxi He, Xiaojun Huang

Corresponding Author

Jiahao Ma

ABSTRACT

In recent years, China's big data and information technology have been widely used. Under this situation, the traditional financial industry has got the opportunity of rapid development and the level of traditional banking business has gained a greater improvement in the context of the development of Internet finance. Domestic traditional banks are gradually transforming to Internet financial banks, but for traditional banks, this transformation and upgrade is not only an important opportunity, but also an unprecedented test.

KEYWORDS

Big data era, Internet, Financial innovation, Traditional banks, Measures