Author(s)

Ming Gao

Corresponding Author

Ming Gao

ABSTRACT

Sports industry is the sunrise industry. There are many demands for intellectual property protection in the development of sports industry, which almost cover all the IP types. IPR protection of sports industry is of great importance. At present, there are many problems in IP protection of sports industry in China, which hinder the development of the industry. This paper mainly analyses three aspects of IP in sports industry and the problems of IPR protection so as to give suggestions on the construction and improvement of IP protection of sports industry in China.

KEYWORDS

Sports industry, Intellectual property protection, Problems, Construction and improvement