Author(s)

Pang Binwen ¹

Affiliation(s)

¹ Northwest Normal University, Lanzhou, Gansu, 730070, China

Corresponding Author

Pang Binwen

ABSTRACT

In recent years, the rapid development of network technology has injected new "blood" into various industries, especially in commodity circulation. The traditional offline trading method has gradually transitioned to the electronic trading method, forming a corresponding trading platform, which has made electronic trading trend towards institutionalization. At this stage, the country vigorously supports consumer finance, which makes the development of consumer finance faster. In this article, the specific concept of "Internet + consumer finance" on e-commerce platforms is analyzed in depth, including the advantages and risks of this model's development, and relevant risk control measures are proposed based on real-life situations, in order to provide help to relevant parties.

KEYWORDS

E-commerce platform foundation, Internet, Consumer finance, Analysis and research

CITE THIS PAPER

Pang Binwen, Analysis on "Internet + consumer finance" Based on E-Commerce Platform. Financial Engineering and Risk Management (2023) Vol. 6: 88-95. DOI: http://dx.doi.org/10.23977/ferm.2023.060511.

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