Author(s)

Longfei Li ¹, Yunfeng Chi ¹, Shicheng Zhang ¹

Affiliation(s)

¹ Finance School, Shanghai Lixin University of Accounting and Finance, Shanghai, China

Corresponding Author

Longfei Li

ABSTRACT

Nowadays, the development of information technology has had a far-reaching impact on the financial industry. The reform of the Internet financial industry has made financial transactions more efficient, fast and accurate. Most financial users can make personal investment transactions on information websites. Through the Internet platform, because the investment management and financial business are faster and more convenient, it is highly valued by customers. With the vigorous development of the financial market, the acceptance of financial products and services has undoubtedly become the theme of the development of the financial industry in recent decades. In addition to traditional banking, insurance and investment services, consumers can also buy innovative finance and derivatives. Such as bank financial products, core financial assets, insurance savings, credit cards and Internet financial services. This greatly facilitates and increases the choice of consumers. This paper discusses the Internet financing of traditional financing, and discusses and analyzes the development trend of Internet insurance in China. This paper analyzes the problems existing in the development of China's Internet insurance, and puts forward some measures and suggestions to promote and strengthen the healthy and sustainable development of China's Internet insurance.

KEYWORDS

Internet Finance, Traditional Finance, Challenge, Discuss

CITE THIS PAPER

Longfei Li, Yunfeng Chi, Shicheng Zhang, Challenges of Internet Finance to Traditional Finance. Financial Engineering and Risk Management (2022) Vol. 5: 7-13. DOI: http://dx.doi.org/10.23977/ferm.2022.050202.

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