Author(s)

Nan Xue ¹

Affiliation(s)

¹ Taylor's University, Kuala Lumpur, Malaysia

Corresponding Author

Nan Xue

ABSTRACT

With the advancement of globalization, cross-border e-commerce, as an emerging form of international trade, is developing rapidly and has a profound impact on traditional trade models. The development of cross-border e-commerce not only breaks geographical barriers and promotes global economic integration but also presents new challenges in terms of legal and regulatory issues. This paper aims to analyze the main issues faced by international trade law in the context of cross-border e-commerce and propose corresponding strategies and recommendations. First, the paper explores the definition, characteristics, and development trends of cross-border e-commerce. Second, it analyzes the key legal issues involved in cross-border e-commerce, including legal applicability, intellectual property protection, tax issues, consumer rights protection, and data privacy and security. Next, the paper evaluates the limitations of the current international trade law in addressing cross-border e-commerce issues, pointing out the deficiencies in international cooperation mechanisms and the gaps in domestic regulations. Finally, the paper presents a series of strategies, such as improving international cooperation mechanisms, strengthening legal regulation, and promoting intellectual property protection and consumer rights protection, to foster the healthy development of cross-border e-commerce globally.

KEYWORDS

Cross-border e-commerce; International trade law; Legal applicability; Intellectual property protection; Tax issues

CITE THIS PAPER

Nan Xue. Research on Issues and Strategies of International Trade Law under the Background of the Rapid Development of Cross-Border E-Commerce. Science of Law Journal (2024) Vol. 3: 32-41. DOI: http://dx.doi.org/DOI: 10.23977/law.2024.030805.

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