Author(s)

Xiao Wang ¹

Affiliation(s)

¹ The University of Melbourne, Melbourne, Australia

Corresponding Author

Xiao Wang

ABSTRACT

This paper explores four value propositions aimed at strengthening a positive workplace culture at Kimberly-Clark Corporation. As a market leader in the global FMCG industry, Kimberly-Clark faces internal challenges such as micromanagement and favouritism. A positive workplace culture is critical to employee satisfaction, brand image and loyalty. Conversely, companies that fail to foster a positive work culture face both internal and external consequences. The article recommends implementing diversity and inclusion measures, ethical accountability, collaboration, and a focus on innovation and stability to strengthen a company's internal environment. These values can be achieved through clear codes of conduct, diversity training, corporate social responsibility initiatives, cross-functional teams, and innovative management strategies. By adopting these recommendations, Kimberly-Clark can foster a more positive workplace culture that benefits employees and the company.

KEYWORDS

Kimberly-Clark Corporation; Positive workplace culture; Value proposition

CITE THIS PAPER

Xiao Wang, Cultivation of a Positive Workplace Culture—A Case Analysis of the Kimberly-Clark Corporation. Accounting and Corporate Management (2024) Vol. 6: 63-69. DOI: http://dx.doi.org/10.23977/acccm.2024.060309.

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