Comparative study on brand marketing strategies of different types of enterprises

Fuyan Ding^*, Lin Chen

Abstract | References | PDF | HTML | Pub. Date: Apr 8, 2024

DOI: 10.23977/tmte.2024.070116 | Downloads: 1 | Views: 45

Research on the Coordinated Development of Economy Environment Tourism in the Western Region

Xiaomeng Zhou^*

Abstract | References | PDF | HTML | Pub. Date: Apr 5, 2024

DOI: 10.23977/tmte.2024.070115 | Downloads: 3 | Views: 79

Research on the Influence of Tourism Festival Brand Cognition and Perceived Value on Revisit Intention

Song Chen^*

Abstract | References | PDF | HTML | Pub. Date: Mar 26, 2024

DOI: 10.23977/tmte.2024.070114 | Downloads: 0 | Views: 40

Research on the Synergistic Effect of Digital Economy in Wuxi's Tourism Industry

Suni Sunny Rui^*

Abstract | References | PDF | HTML | Pub. Date: Mar 25, 2024

DOI: 10.23977/tmte.2024.070113 | Downloads: 1 | Views: 41

Tourism and Cultural Exchange: The International Perspective of Hainan Free Trade Port

Luman Zheng^*

Abstract | References | PDF | HTML | Pub. Date: Mar 19, 2024

DOI: 10.23977/tmte.2024.070112 | Downloads: 3 | Views: 95

An Analysis of Aesthetic Perception of Karst Landscapes Based on Social Media UGC Data: A Case Study of Huangguoshu Scenic Area

Xi Zhao, Kangning Xiong^*, Meng Zhang

Abstract | References | PDF | HTML | Pub. Date: Mar 18, 2024

DOI: 10.23977/tmte.2024.070111 | Downloads: 2 | Views: 82

Medical Bozhou, Tourism Vigorous—A Study on the Potentiality of Medical Tourism Development in Bozhou

Jingjing Li^*, Qing Gong, Han Zhang, Jingjing Zhou, Ao Wang

Abstract | References | PDF | HTML | Pub. Date: Mar 12, 2024

DOI: 10.23977/tmte.2024.070110 | Downloads: 17 | Views: 127

Campsite Evolution in China and the US: A Comparative Analysis of Cultural Influences and Industry Maturity

Jinyan Li^*

Abstract | References | PDF | HTML | Pub. Date: Mar 5, 2024

DOI: 10.23977/tmte.2024.070109 | Downloads: 10 | Views: 132

Product Quality Information Disclosure in a Two-Stage Supply Chain Considering Imformed Consumers

Chenyi Zhu, Nannan Zhang, Peiyu Zhao^*

Abstract | References | PDF | HTML | Pub. Date: Mar 4, 2024

DOI: 10.23977/tmte.2024.070108 | Downloads: 8 | Views: 111

Incorporation of artificial intelligence toward carbon footprint management in hotels to create sustainable, green hotel: Mini review

Yu Qi^*

Abstract | References | PDF | HTML | Pub. Date: Mar 1, 2024

DOI: 10.23977/tmte.2024.070107 | Downloads: 7 | Views: 124

Research on the Development of Cultural Construction of Regional Theme Hotels—Taking Art and Culture Theme Hotels as an Example

Zhou Xingyu^*

Abstract | References | PDF | HTML | Pub. Date: Feb 19, 2024

DOI: 10.23977/tmte.2024.070106 | Downloads: 19 | Views: 211

Research on the Strategy of Enhancing the Vitality of Rural Communities Based on the Integration of Culture and Tourism

Boyang Bai^*

Abstract | References | PDF | HTML | Pub. Date: Feb 16, 2024

DOI: 10.23977/tmte.2024.070105 | Downloads: 20 | Views: 199

Study on the Quality Upgrading of Dapeng Mountain Tourism Area in Cixi City

Liuyan Han^*

Abstract | References | PDF | HTML | Pub. Date: Feb 15, 2024

DOI: 10.23977/tmte.2024.070104 | Downloads: 4 | Views: 138

Research on the Evolving Tourists' Demands across the Covid-19 Pandemic: A Case Study of the Wuzhen Town

Hu Feng^*, Li Yanying, Liao Qiao, Jin Yijie

Abstract | References | PDF | HTML | Pub. Date: Feb 9, 2024

DOI: 10.23977/tmte.2024.070103 | Downloads: 11 | Views: 202

Research on the New Model of Tourism Enterprise Management under the Concept of Ecotourism Management

Na Zhao^*

Abstract | References | PDF | HTML | Pub. Date: Jan 15, 2024

DOI: 10.23977/tmte.2024.070102 | Downloads: 13 | Views: 226

Development Strategy of Cultural and Creative Product Design for Generation Z Consumers Based on the Design Participatory Design Philosophy

Yiyang Gao^*

Abstract | References | PDF | HTML | Pub. Date: Jan 5, 2024

DOI: 10.23977/tmte.2024.070101 | Downloads: 63 | Views: 324